The Evolution of Writing

This article uses the word "cognative" over and over and over again. And in reading it I felt like a less cognative human being. Confession: I was confused. Although I felt better when the author wrote, "For what it's worth, a cognitive scientist reading this would be as equally perplexed as a rhetorician might." Since I am neither, I guess that gives me full permission to be "perplexed."
 hat I took from this article is that writing,and the rhetoric displayed through it, is important and memorable. In having online outlets to write and share, we are continuoulsy able to retain information by words associated with images and even the placement of the writing.
The article also talks a lot about "constants" in writing and rhetoric. Through technology, that constant is certainly changing.

Opening New Media to Writing

I think one of the main ideas that I took from this excerprt was the idea of NEW being different, and obviously altering the way we think. But even though she relates this idea to a rug being pulled out from under you, I don't think it's a bad thing. On page 1 she quotes from the author of Writing Space who says, "What will be lost is not literacy itself, but the literacy of print, for electronic technology offers us a new kind of book and new ways to read and write."  So again, the idea of NEW not as a bad thing, but just different. And in those differences are many possibilities for the future of readers, writers and teachers.

The Museum of Me

I found this article VERY interesting and well-written. I would like to answer the question that asks, "How does the Internet MEDIATE these people's work or social relationships?"

The answer to this question is directly related to a paragraph on page 642 of Ullmen's article. The internet removes the physical mediator from our lives. Where we use to need a travel agent, real-estate agent, insurance agent, sales clerk or even teacher, the internet has now replaced that. The internet is now the mediator and we take on those roles for ourselves. I recently went to Las Vegas for a weekend and used a site I had never used to find a great deal on a hotel. I did this instead of using a travel agent or even picking up my phone to call for prices of a hotel. I found a great deal and had a great weekend. ☺

Chapter 15 or 16 Blog Post?

Hi Jessica, We missed your post for Chapter 15 or 16 this week. Please keep up with future assignments announced in class. Dr. B =)

Chapter 14:

In reading through these different case studies, it is interesting to see how there are many similarities in the development process. Yet, there are also so many differences depending on the objective and audience of the product. I found it interesting in this particular case study of the Nauticus Ship Building Company, the target audience was diversity and short attention spans. This stood out to me, due to the fact that these are not the normal target audience one is use to seeing. For this company, and this museum kiosk, I think it was a well thought-out idea to target those specific audiences. It was a very intruiquite chapter and I'm excited to hear more about it in class.

Chapter 11

This chapter was a case study of the Corporate Website, T. Rowe Price I thought it was interesting to learn more about the basic categories of websites as well as the types of commercial websites.

The 5 basic categories of websites are:
1) Personal
2) Educational
3) Governmental
4) Entertainment
5) Commercial

The types of commercial websites are:
Transactional: Order merchandise and perform trasactions
Consumer: Promotional, highly visual, but does not offer much information
Marcom: Marketing communication, lots of information about a company
Content: Extensive information on a product

Chapter 5

My favorite line from this chapter in the text was this sentence: "It is essential for writers to present their ideas effectively on paper so that clients and production team members can visualize their ideas."

This chapter was important to read before writing the script. It was great to get an idea of the many different types of scripts and ways they can be written. I was also interested to find that there is actual scripting software.  Although, like the text said, that software is not essential to actually writing a script, although some people swear by them.
I appreciated the tips in this chapter to writing a script. I'm sure to use this as a tool in helping me as I write my own.